THE CHINESE PEOPLE SAY “NO” TO GE RICE

Environmental Panorama
International
February of 2011


“We don’t want GE rice!” is the clear message that has rung loud and clear in China. Here at the Greenpeace office in Beijing, we have been getting more and more calls and emails from parents, housewives, college students, seed sellers, and even farmers, all with the same question: How can I avoid genetically engineered (GE)rice? We can feel the anxiety and anger about GE food in these calls, and now it is even clearer. A recent survey we commissioned showed that 69% of mainland consumers and 79% of Hong Kong consumers do not want GE rice.

Rice is the most important staple food for Chinese people. It plays an important role in Chinese culture,tradition, history and social life, with a history of 7,000 years of growing thousands of rice varieties. As babies we are fed rice porridge and rice is an intricate part of nearly all our meals. Unfortunately, rice, our daily food, is now at risk: despite the people’s rejection, GE rice is on the edge of commercialization.

As rice is such an important part of Chinese life, it is an extremely strong message that consumers are giving by showing their rejection of GE rice so clearly. Greenpeace commissioned a consumer survey in several cities and areas of China in 2010. The survey results in Beijing, Shanghai and Guangzhou show that 69% of consumers would choose non-GE rice and 77% would choose baby food without GE rice. In Hong Kong, 79% of consumers say “NO” to GE rice. Rejection is also spreading to other parts of China - a follow up survey clearly shows that in Wuhan and Changsha, in Central China, 65% of consumers would choose non-GE rice, and 83% would choose non GE rice in baby food.

So far, the seed sellers’ and farmers’ rejections of GE has not been listened to or respected. The entire process that would lead towards GE commercialization in China has taken place behind closed doors. The Chinese people were not even informed that two GE rice lines have received biosafety certificates, a step towards commercialization

Working for Greenpeace and towards a world free of GE, I don’t want to have to answer the calls of angry and anxious people because they may soon not be able to avoid GE food. I urge the government to carefully listen to these mothers’ and farmers’ voices. I urge the government to stop ignoring the voice of the people. GE rice should be stopped immediately. Government needs to take the threat GE crops pose to the environment, health and food security seriously, and stop this experiment with people’s food.

+ More

Sharks ask Princes: if you found Nemo, would you kill him too?

By the time you read this, I'll be at the head office of Princes in Liverpool where a frenzy of sharks is demanding an end (a fin-ish?) to the dreadful fishing methods that kill other marine species like sharks, rays and even turtles which Princes relies on for its tinned tuna.

Some of the unlucky sharks killed in tuna nets are hanging from the iconic Liver Building, while other sharks are protesting outside. Of course, they're not real sharks, but Greenpeace volunteers are reminding everyone why Princes - the largest supplier of tinned tuna in the UK, responsible for one in every three tins of tuna sold - came last in our UK tinned tuna league table. There's even the Jaws theme booming out of a loudspeaker.

Despite receiving over 75,000 emails from Greenpeace supporters around the world - not to mention the attention drawn to the fishing industry by Hugh's Fish Fight - Princes has done little to improve its sustainability practices. Oh sure, there are some labelling changes in the pipeline, but that doesn't change what's in the tin and how it got there.

The fact remains, Princes still relies on fish aggregating devices (FADs) used with purse seine nets and they know that's a sure-fire way to haul up plenty of bycatch along with the tuna. Hence the sharks outside Princes's head office - some of them may look cuddly and cute, but they mean business.

But while we're outside head office, I'd like your help to come up with a new advertising slogan for Princes. I don't think the current one - "Yours to enjoy" - gets across what the company is really doing. It's fairly bland and meaningless however you look at it, but given what's going on behind the scenes it doesn't really do justice to the mass destruction of ocean life, which is what the Princes brand really stands for.

Does it explain how Princes is refusing to move to more sustainable fishing methods in contrast to other suppliers like Sainsbury's, Marks & Spencer and Waitrose who have done so, for instance? Or that Princes is the only tinned tuna company in the UK still selling bigeye tuna. Why does no one else want to sell bigeye tuna? Because scientists have classified it as "facing a high risk of extinction".

And what is a PR agency like Citypress (@citypress) doing trying to defend the dreadful practices of Princes? There's only so far you can spin a fishy tale about Princes having "strict standards" when it comes to sustainability.

I know we can do better than "Yours to enjoy". Send us your new advertising slogan for Princes. It will be emailed to Princes, and we'll feature some of the best ones here and on Twitter.

It's time Princes changed its tuna once and for all. Add your voice to the growing movement demanding Princes stop canning ocean destruction here.

 
 

Source: Greenpeace International
Press consultantship
All rights reserved

 
 
 
 

 

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